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Program Overview

Program Phases

Measuring Waist

KicStart™ VLCD

Portion Control


Heart Disease

KicStart™ VLCD is a complete meal in the form of a shake or soup and is used as a short term intensive portion control tool.

By replacing a normal meal with a KicStart™ VLCD, a bigger reduction in the total 'energy in' (measured in kilojoules or calories) can be achieved than can normally be achieved with a self prepared meal.

This significant reduction in 'energy in' can help accelerate or "kick start" initial weight loss whilst satisfying hunger and maintaining the essential intake of vitamins, minerals, electrolytes and trace elements.

As you move through the 3 phases of the Heart Healthy Weight for Life™  program, the number of meals replaced with KicStart™ is gradually reduced to zero as you progressively build up the new sustainable healthy eating and lifestyle habits you will need to keep your weight under control for life.


Why KicStart™?

KicStart™ VLCD has been carefully formulated to strict medical standards. Some of the key features of its formulation are

  • A unique combination of dairy proteins to satisfy hunger and protect muscle mass while you are losing weight.
  • Soluble dietary fibre to help satisfy hunger for longer, help reduce cholesterol absorption and reduce the risk of constipation.
  • 26 different vitamins and minerals, including essential electrolytes and trace elements, to ensure nutritional balance, good health and vitality.
  • Low in sugar - to help regulate your blood glucose levels.
  • Low in saturated fat - shown to be detrimental to heart health.


KicStart™ Ingredients and Nutritional Information

Vanilla Bean Shake Pumpkin & Herb Soup
Chocolate Deluxe Shake Creamy Chicken Soup
Cafe Latte Shake Italian Style Tomato Soup
Strawberry Sundae Shake Asian Beef Soup
Tropical Banana Shake Pea & Ham Soup
Caramel Fudge Shake


Nutrient Reference Values for Australia and New Zealand - Executive Summary

The current Australian Government advice on nutrient reference values can be viewed here

Quick References:

Sodium - table 9, page 32 / Potassium - table 9, page 32 / Calcium - table 7, page 28 / Magnesium - table 8, page 30


Gender / Age

(table 9, page 32)

(table 9, page 32)

(table 7, page 28)

(table 8, page 30)

Men 51-70 years  460-920  2,300  3,800  NP  840  2,500  350  350
Men >70 years  460-920  2,300  3,800  NP  1,100  2,500  350  350
Women 51-70 years  460-920  2,300  2,800  NP  840  2,500  265  350
Women >70 years  460-920  2,300  2,800  NP  1,100  2,500  265  350


AI = adequate intake, RDI = recommended dietary intake, EAR = estimated average requirement, NP = not possible to set
UL = upper level of intake 


Independent KicStart™ research

KicStart™ has been thoroughly tested in a number of independent university and hospital clinical trials across Australia.

The results of these clinical trials have been published in peer reviewed journals and presented at a number of Australian and International medical and scientific conferences.



Government Guidlines - Intensive interventions to support weight loss


A reduction in total energy intake remains the basic mechanism whereby all dietary weight loss occurs.

Meal replacement products reduce portion size and consequently energy intake.

The Australian National Health and Medical Research Council (2013) Clinical practice guidelines for the management of overweight and obesity in adults, adolescents and children reports:

Section 6.2.1, Very low-energy diets:

Practice Point: Very low-energy diets are a useful intensive medical therapy that is effective in supporting weight loss when used under medical supervision. They may be a consideration in adults with BMI > 30 kg/m2, or with BMI > 27 kg/m2 and obesityrelated comorbidities, taking into account the individual situation.


Click here for a complete copy of the clinical practice guidelines.



Australian Obesity Management Algorithm

Developed by a working group with representatives from the Australian Diabetes Society, the Australian and New Zealand Obesity Society and the Obesity Surgery Society of Australian and New Zealand.

The aims of the algorithm are to:

  1. assist general practitioners (GPs) in treatment decisions for non-pregnant adults with obesity
  2. provide a practical clinical tool to guide the implementation of existing guidelines for the treatment of obesity in the primary care setting in Australia.

Find out more by reviewing the Diabetes Society Position Statement or download the document here.


KicStart™ serving suggestions and tips

There are many ways you can prepare and enjoy KicStart™ shakes and soups.

Find out more.


Important Safety Information

The Healthy Weight For Life Program™ has been designed to assist you and your healthcare team optimally manage a range of modifiable cardiovascular risk factors. It does not replace the advice given by your own health professional or medical practitioner.

Please review the Important Safety Information and consult your GP before commencing this program. Once on the program, please attend regular checkups to keep your doctor updated with your progress.

Additional Help, Information, Support

For additional help, information or support please don't hesitate to contact the Healthy Weight For Life team at any time on

Phone: 1800 226 180 (free call)
Email:  hwflheart@hwfl.com.au
Web:   http://hearthealth.hwfl.com.au

Complaints or Concerns

If you have a complaint or concern about any aspect of the Healthy Weight for Life program please don't hesitate to contact Luke Lawler, Prima Health Solutions Pty Ltd Scientific Director directly, on

Phone: 1800 226 180 (free call)
Email: luke@primahealth.com.au


About Prima Health Solutions

PRIMA is a quality certified health care organisation (AS/NZS ISO 9001:2015) that is dedicated to the research, development and remote delivery of specialised obesity related chronic disease management and prevention products and programs.

The PRIMA products and services include KicStart™ VLCD, the Osteoarthritis Healthy Weight for Life program, the Type 2 Diabetes and Heart Healthy Weight for Life™ programs.